How do I apply for a loan?

Q: How do I apply for a loan?

Currently, if you're an existing customer , you can apply for a product purchase loan, known as Salmon Product Loan, in various stores across the Philippines. Additionally, other products such as Salmon Credit Line and Personal Loan are selectively offered to current clients. To get a product purchase loan, first find a store that is a Salmon partner in our location directory. Once you're in the store, locate a Salmon Ambassador who will tell you about the terms, advise on what products you can buy on credit, help you fill out an application, and obtain the loan. You may chat with Salmon Customer Service via our In-App Chat to know the nearest partner store in your area. To do so, first open the Salmon app , tap Help , and then, tap Chat with us . To be eligible for a loan, you must be a Filipino citizen aged 18 or above with a stable income, whether from employment, self-employment, business, or remittances. You need at least one valid ID from the list , an iOS or Android phone, and a mobile number and email that only you use and own. Before visiting the store, make sure to check all the requirements to avail a loan . If you're a new Salmon client , you have the exclusive opportunity to apply for Salmon Credit Line directly within the app.

Product Loan

Appliances on installment at SM Appliance Center

Get your dream appliances at SM Appliance Center via easy installments with Salmon

Apply now

Appliance installment calculator

Find your appliance's retail price at SM Appliance Center online, then enter the amount below to see your estimated monthly payments

Terms and Conditions apply. POS Loans is a product offered by Salmon Finance Inc. (formerly Sunprime Finance Inc.) LoanOnline, powered by the Salmon app, serves as the online lending platform for Salmon Finance Inc., a licensed financing company regulated by the SEC with CA No. 1241 and CR No. CS201916698.

Popular appliances available at  SM Appliance Center

Discover the most popular appliances customers buy with Salmon

Samsung Galaxy A07 LTE 4GB/128GB

₱5,990

TWA90-P70 TCL 9KG TOPLOAD INV WM

₱13,995

AWT-M622AD AME HOME 6KG TWINTUB WASHER

₱6,495

PARTYBOX 720 BLK HARMAN JBL

From ₱58,495

CTF88i 8.2CUFT CONDURA TMNF INV REF-M SLATEGRAY

₱17,095

RT20FARVDSA 7.4CUFT SAMSUNG REF

₱18,250

LED-40V5C TCL 40`` GOOGLE QLED TV TCL

₱13,990

LED-75QM80H SKYWORTH 75`` MINI LED GOOGLE TV

₱54,990

Apply now

How Salmon installments work

Don’t pay in full — pay online for your SM Appliance Center with an easy installment plan. Salmon’s application starts online and takes just a few simple steps

Choose your appliance

Find the appliance with your desired specs. Refer to the catalog and the installment calculator to determine the price and loan terms that fit your budget

Apply within a few minutes

Fill out a short form with your personal and financial information. The entire process only takes a few minutes, with quick approval to follow. You may also apply via Salmon app

Get approved and pick up your new appliance

Submit your easy application online. Once approved, confirm the installment terms online, then visit SM Appliance Center to pick up your new appliance

Easy requirements to apply for appliance installment

Meet the criteria to get instant approval online, and finalize the total cost of your appliance at SM Appliance Center

Must be Filipino and at least 18 years old

One valid government ID

Stable income

Email and Philippine mobile number

Why choose Salmon for installment

Choose a plan with a fast application process, clear, upfront payment terms and without credit card requirement

Wide selection

Upgrade your home by choosing from the latest appliance models available in our catalog

Competitive pricing

Price list includes a transparent breakdown of costs, monthly installments with interest — no hidden fees

Convenient shopping

The process starts online — from browsing appliances, to applying for installment. Then, pick up your new appliance at an SM Appliance Center

FAQ

Currently, if you're an existing customer, you can apply for a product purchase loan, known as Salmon Product Loan, in various stores across the Philippines. Additionally, other products such as Salmon Credit Line and Personal Loan are selectively offered to current clients.

To get a product purchase loan, first find a store that is a Salmon partner in our location directory. Once you're in the store, locate a Salmon Ambassador who will tell you about the terms, advise on what products you can buy on credit, help you fill out an application, and obtain the loan.

You may chat with Salmon Customer Service via our In-App Chat to know the nearest partner store in your area. To do so, first open the Salmon app, tap Help, and then, tap Chat with us.

To be eligible for a loan, you must be a Filipino citizen aged 18 or above with a stable income, whether from employment, self-employment, business, or remittances. You need at least one valid ID from the list, an iOS or Android phone, and a mobile number and email that only you use and own.

Before visiting the store, make sure to check all the requirements to avail a loan.

If you're a new Salmon client, you have the exclusive opportunity to apply for Salmon Credit Line directly within the app.